The UK’s leading not-for-profit retirement village developer.

Since 1988, ExtraCare has been a pioneer for retirement living, opening 18 locations around our Midlands base and further South.

Our vibrant communities for retirees help to support a healthy, active and independent lifestyle in later years.

ExtraCare retirement villages offer more than just a new place to live – they provide a fresh start and a vibrant community for over 55s. Our charitable trust is dedicated to creating inspirational retirement villages that empower healthy, active, and independent later living. We believe that health, age or financial means should be no barrier to an enhanced quality of life.

Villages

At our retirement villages, we prioritise supported independence with residents enjoying social and leisure opportunities. If care is needed residents have the option of receiving support in the privacy of their own home.

Our village homes are built and equipped to the highest standards and are protected with safety features such as closed-circuit security cameras and emergency pull cords in every room. Additionally, residents have access to a superb variety of facilities, including libraries, IT facilities, bistros, bars, gyms, beauty salons, and more.

Retirement schemes

ExtraCare schemes are ‘communities within communities’ where everyone is encouraged to do as much or as little as they want to. Our schemes offer residents a real home of their own with their own front door, and have a variety of facilities on site for residents to take advantage of.

ExtraCare take pride in our caring and supportive team who are on hand to assist at every stage of the journey to keep things stress free. From practical queries about residents’ moves to more complex subjects, such as individual care requirements, we are there to guide and help.

Lifestyle & Community

ExtraCare communities are not just about providing new places to live, they’re about giving residents a new lease of life. Featuring contemporary, stylish apartments our retirement villages and schemes are designed to provide residents with a fulfilling lifestyle as an active member of a vibrant and bustling community.

Our vision

Better lives for older people

Our mission

Creating sustainable communities that provide:

  • Homes older people want

  • Lifestyles they can enjoy, and

  • Care if it’s needed.

To deliver our vision and mission we essentially do three things: we develop new villages, we operate villages and schemes, and we support our villages, schemes and our ‘extra-care’ model through fundraising, advocacy and research.

Our Values

White neon outline of three people with their hands raised, on a black background.

Empowering

We encourage and support our staff to provide outstanding services for our residents.

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Compassionate

We show empathy and compassion to our residents.

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Collaborative

We work together as one team for the benefit of our residents, staff, volunteers and customers.

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Transparent

We are open, transparent and honest in our dealings with our residents, staff, volunteers and customers.

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What makes ExtraCare different

To deliver our vision and mission we essentially do three things: we develop new villages, we operate villages and schemes, and we support our villages, schemes and our ‘extra-care’ model through fundraising, advocacy and research.

Charity

We are a Charitable Trust.

Our surpluses are reinvested to improve our residents’ lives. We have no shareholders and are governed by our unpaid Board of Trustees.

Mixed Tenure

Our tenure options comprise of:

• Outright ownership (35%)

• Shared ownership (32%)

• Social rent (33%)

This makes our offer affordable and suitable for a wide range of residents and adds to the diversity of our communities.

Holistic Model

Our holistic model comprises:

  • Homes people want

  • A lifestyle they can enjoy

  • Care if it’s needed

This is unique and research has proven this approach can have life-changing benefits for our residents and their families. It also reduces the pressure on the NHS and social care system.

Scale

Our locations are typically:

  • 260+ apartments

  • 10-15 communal facilities

  • 300-400 residents

This scale is unique for the UK and similar to villages in the US, Australia or New Zealand.

Two elderly women sitting on a wooden bench in an outdoor garden area, smiling and engaging in conversation surrounded by plants and flowers with a clear sky in the background.
Modern senior living facility called SoulHill Village with outdoor seating and landscaped areas.

Belonging Programme

At ExtraCare, we want everyone to be their authentic self, embrace diversity and include everyone.

Our Belonging at ExtraCare strategy (2025–2028) is all about creating a culture where diversity is celebrated and everyone feels they truly belong.

To us, this is more than just a policy, it’s a promise to listen, grow, and build stronger, more inclusive communities together.

Elderly people playing bocce ball indoors, some standing and cheering, others sitting and watching, with a black curtain behind them and Union Jack bunting along the stage edge.

Our Organisation